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8th Bonus Media Monitor: Advertorial
Link to article: https://www.rappler.com/life-and-style/best-eats/185561-tim-hortons-christmas-2017-menu I was initially on the fence on whether this article would be considered as an advertorial or not. My assessment was guided by this provision from the SPJ Code of Ethics: “Distinguish news from advertising and shun hybrids that blur the lines between the two. Prominently label sponsored content.” The article…